Pricing

Clear, upfront pricing

Starting prices for the things people ask for most. We confirm scope and cost before any work begins.

Websites & Web Apps

Fast, mobile-friendly websites, and working web apps, that look like an agency built them, at a fraction of agency prices. See examples in our Case Studies.

One-Page Site

from$699

A complete website that happens to fit on one page: who you are, what you do, and how to reach you, without a menu to get lost in.

  • One custom-designed page, everything on it
  • Mobile-friendly & fast
  • Contact form & click-to-call
  • Live in days, not weeks
  • Google Business Profile and local SEO set up
  • A year of hosting and care included

For a business whose story fits on one page — a trade, a solo operator, a new venture that needs to look real today. Outgrow it and the Starter Site is the next step; we build on what is already there rather than starting again. Domain & content provided by you (we can help).

Starter Site

from$1249

A clean, professional presence for a new or small business that needs a few pages done right.

  • 2–4 pages, custom-designed
  • Mobile-friendly & fast
  • Contact form & map
  • Google Business Profile and local SEO set up
  • A year of hosting and care included

Great for trades, solo operators, and new businesses. Enough room for a services page and an about page without paying for pages you have nothing to put on yet.

Redesign / Rebuild

from$2299

Turn a slow, dated, or hard-to-use website into something modern, fast, and mobile-first.

  • Rebuilt on a fast, modern foundation
  • Mobile-first redesign
  • Keep what works, fix what doesn't
  • Search rankings preserved & improved
  • A year of hosting and care included

Priced by the size of the current site; quoted after a quick review.

Online Store

from$5499

Sell your products online properly: payments that work, stock that stays right, and tax and shipping set up so orders do not become a second job.

  • Full storefront, designed around your brand
  • Card payments into your own account, never ours
  • Sales tax and shipping rules configured for how you actually ship
  • Stock tracked, so you stop selling what you have run out of
  • Up to 25 products entered for you, photographed and written
  • Order confirmations, fulfilment and returns handled end to end
  • Google Business Profile and local SEO set up
  • Two hours of training and a written runbook you keep
  • A year of hosting and care included

Product entry beyond the first 25 is $8 each — a real number because a product with variants, photographs and copy takes fifteen to twenty minutes to enter properly, and a hundred of them is a fortnight nobody budgeted for. If you can supply a clean spreadsheet we import in bulk instead, which is far cheaper; ask. Store Care is $179/month from launch: an online store needs looking after in a way a brochure site does not. Sales tax across state lines is your accountant's call, not ours — we configure what they tell us.

Booking Site

from$3799

For businesses that sell time rather than things: a site with real online booking behind it, so the phone stops being the only way in.

  • Site built around your services, not a template
  • Online booking with your staff, hours and availability
  • Deposits or payment at the time of booking
  • Automatic reminders, because no-shows are the real cost
  • Service menu with durations and buffers set properly
  • Google Business Profile and local SEO set up
  • Two hours of training and a written runbook you keep
  • A year of hosting and care included

For salons, clinics, trades, studios, consultants — anyone whose calendar is the product. Booking Care is $99/month from launch. If you also sell products, that is an Online Store.

Instant Quote Calculator

$999add-on to any site

Let people price the job themselves at eleven at night. They get a real number instead of a contact form, and you get a lead that already told you what it wants.

  • Your pricing rules, in your language
  • A real figure on screen, not 'starting from' and a phone number
  • Every estimate arrives as a lead with the configuration attached
  • Works properly on a phone at a kitchen table
  • You see what people build and where they give up
  • Minimums and surcharges handled, and explained on screen

Added to any site we build, new or one we have already built you — not sold on its own, because a calculator nobody can find is not worth having. Built for work that gets quoted the same way every time: moves, installs, cleans, roofs, trips. Price changes afterwards are part of your care plan; reworking the rules themselves is quoted. We use one of these ourselves, which is the honest reason we know it works.

Custom Business App

from$2999

Custom portals, dashboards, AI tools and internal software that replace spreadsheets and manual work.

  • A real, working app, not a mockup or a demo
  • Job tracking, scheduling, customer records, inventory, quotes, inspections, or custom workflows
  • Logins for your team, so everyone sees the same numbers
  • Add AI to automate repetitive work
  • Works on the phone in the truck and the desktop in the office
  • Yours to keep, and built to grow as you do

Starting price covers a defined first version; bigger systems are scoped and quoted after a short call. Ongoing changes & hosting available on a care plan.

Website care

Freefirst year included

Every site we build comes with a year of care at no cost. We host it, keep it secure, back it up and watch it — you never think about it.

  • Fast, secure hosting on our infrastructure
  • SSL, backups and uptime monitoring
  • Security and platform updates applied for you
  • Small text and image swaps as you need them
  • $69/month after the first year, or $690 for the year

For sites we build. We do not take on the care of a website somebody else built — not because we could not, but because we will not put our name on code we have never seen and cannot vouch for. If you have a site you are unhappy with, a Redesign / Rebuild brings it onto our stack and into this plan.

Website add-ons

Bolted onto a site we build for you. Each one exists to do a job the site itself cannot: rank for something new, answer at midnight, or give somebody a reason to come back. Priced as add-ons because the site around them is already there.

Industry Tool

$799add-on

A calculator people actually search for: mulch by the yard, BTUs by the room, paint by the wall. It brings strangers to your site, and they arrive already thinking about the job.

  • Built around the maths your trade already does
  • Written to rank for the way people search it
  • The answer, then a way to book you for it
  • Shareable link, so it gets passed around
  • You see what people calculate and what they do next

The quiet best-seller of this list. A landscaper's mulch calculator earns links and search traffic that a services page never will, and it costs less than a month of ads. Ideas we have built or scoped: mulch and gravel by the yard, BTU and tonnage by room, paint coverage, roof squares, concrete yardage, fence panels, moving-van size.

Mini Game

$799add-on

A small branded game on your site: spin, match, guess, beat the clock. People play it, share it, and leave an email address to claim what they won.

  • Branded to you, not a generic widget
  • A prize or code worth claiming, set by you
  • Email captured at the moment they win
  • Works on a phone, which is where it will be played
  • A QR code version for events, fairs and the counter

Best for businesses with foot traffic, an event stand, or a social following to point at it: restaurants, salons, gyms, dealerships, festivals. Not a lead source on its own — it is a reason to hand over an email address that beats "join our newsletter".

AI Assistant

$999add-on

A chat assistant trained on your own pages, prices and documents, answering customers at eleven at night when the alternative is them calling somebody else.

  • Trained on your site, your PDFs, your price list
  • Says "I don't know, here's how to reach a person" rather than inventing
  • Hands over with the whole conversation attached
  • Captures the enquiry when you are closed
  • A monthly note of what people actually asked
  • Guardrails on what it must never discuss

$99/month after launch, which covers keeping it accurate as your prices and services change — an assistant trained once and left alone starts telling people last year's price. Your AI usage is passed through at cost. It will not quote bespoke work or take payment; those go to a human on purpose.

Campaign Page

$399add-on

A page built for one push — a seasonal offer, an ad campaign, a new service — living on the site we already run for you, so it looks like you the moment it loads.

  • One page aimed at one offer, on your own domain
  • Your existing design, so nothing feels borrowed
  • An offer capture: form, code, or a prompt timed to the visit
  • Tracking wired up, so you can see what the spend actually did
  • Taken down, kept, or turned into a normal page when the push ends

Add-on only, to a site we built or look after. We do not sell these on their own: a page with no site around it stops working the day the ads stop, and we would rather not put our name on that. Extra pages in the same campaign are cheaper — the design is already done.

Reviews Wall

$449add-on

Your Google reviews on your own site, updating themselves. The single cheapest thing you can do to make a stranger believe you.

  • Live from your Google Business Profile
  • New reviews appear without you touching anything
  • Rating and count shown where it matters
  • Marked up so search engines read it too

Shows what is there — we do not filter out the bad ones, because a wall of nothing but five stars is the thing people have learned not to trust.

Service Area Checker

$449add-on

They type a postcode and find out whether you come out there, instead of ringing to ask. Fewer wasted calls for you, an instant answer for them.

  • Your actual coverage, including the awkward edges
  • A straight yes, or a no with who to try instead
  • Yes leads straight into booking or a quote
  • You see which places keep asking and getting a no

That last line is the useful part: a month of people outside your area asking is the cheapest market research you will ever get about where to expand.

Second Language

$699add-on

Your site in Spanish, or whatever your customers actually speak at home. Drafted with AI, then read and corrected by a person, because machine translation gets trades vocabulary wrong in ways that cost you the job.

  • Every page, not a token landing page
  • Human review of the whole thing before it goes live
  • Language switcher that remembers the choice
  • Search engines told which version is which
  • Forms and confirmations translated too

Priced for a Starter or Business site; larger sites quoted. Ongoing edits in both languages are part of your care plan.

Menu

$649add-on

Your menu as a real page on your site: quick on a phone, findable on Google, and changed in minutes instead of re-exported as a PDF.

  • Every section and item, styled like the rest of your site
  • Prices, descriptions and dietary tags
  • Readable on a phone without pinching and dragging
  • Indexed by Google, so individual dishes can show up in search
  • A print-friendly version for the front of house

Add-on to a site we build or look after. Occasional changes are part of your care plan; if the menu moves every week, Menu Care is $49/month for unlimited changes with same-day turnaround.

Interactive Menu

$1299add-on

A menu people can actually use: filter it by allergen or diet, see the options on each dish, and search it — on the phone, at the table or before they leave home.

  • Filter by allergen, dietary need or course
  • Options and add-ons shown per item, with prices
  • Search across the whole menu
  • Photographs where you have them
  • Several menus: lunch, dinner, seasonal, drinks
  • A QR code that lands straight on it

Built once onto your own site rather than rented from a menu platform monthly. Allergen and dietary information is yours to supply and yours to keep correct — we build the tool that shows it, and it is only ever as accurate as what you give us. Add-on to a site we build or look after; Menu Care is $49/month if you would rather we made the changes.

Not on the list

Ask anyway

The cards above are what we are asked for most, not the limit of what we do. Phone systems, cameras, door access, point of sale, the software your trade runs on — we choose the right one, get it in, connect it to everything else, and then be the number you call when it misbehaves. We take no cut for recommending anything.

And where nothing suitable exists, we build it. Our own software is on this site, and so is the portal our clients log into.

If it is not us, we will say so. Some jobs want an electrician, a recovery lab, or a firm ten times our size. We would rather point you at the right person than take the work.

Tell us what you need →

Work out your own number

Managed IT is priced per person, so the honest answer depends on your size. The calculator does the arithmetic — volume discounts, plan minimums, add-ons and licences included.

Build an estimate →
Before you add it up

Two standing discounts

Non-profits take 15% off everything. Another 5% — 20% in total — if serving veterans is part of what you do. It applies to our work rather than to software licences, which we pass through at cost and cannot discount without selling them at a loss. Political organisations do not qualify. How that works →

Home care plans cut the labour rate. Home Essential takes 25% off every visit and every hour; Whole Home halves it. An in-home visit is $49.50 instead of $99, which means two visits a year and the plan has paid for itself.

3-Year Price Lock

Your price is your price.

Sign on as a client and we lock your rate for three years: honored even at renewal, as long as your contract stays active. No annual creep, no surprise increases. It's a promise most IT companies simply won't make, and one more reason your neighbors send you our way.

Moving up is locked too. Outgrow your plan and the next one costs what it cost the day you signed, not what it costs when you get there. Growing should not be something we quietly charge you for.

Prefer to commit? Annual and multi-year agreements save you more: 10% off the monthly total and no onboarding fee. Ask us for terms.

The lock is on our service rates. Third-party costs we pass through at cost (software licenses, hardware, and vendor subscriptions) can still change with the vendor.

Why we do it this way

I got tired of asking what things cost

Every time I wanted a price for something simple, I had to fill in a form, wait for a call, and sit through a conversation before anyone would tell me a number. Not for anything complicated — for a thing that has a price. It always felt like the number depended on what they reckoned I would pay.

So we published all of it. Every rate on this page is what anyone pays, whether you are one person with a laptop or thirty people with a server. The volume discounts are printed rather than negotiated, and the calculator will work out your number without giving us your phone number first.

It has a real cost to us. Competitors can read this page as easily as you can, and we lose the room to price a job by how badly someone needs it. That trade is fine. If a number on this page is wrong for your situation we would rather you find out now, for free, than after a call you did not want to be on.

Prices are starting estimates. Final cost depends on scope; we confirm before any work begins. Parts, mounts, and equipment are billed separately unless noted. Kentucky sales tax applied where required.

Bigger project work, a new website, a setup, or a migration, can often be spread over a few months. Just ask about financing. Any hardware or equipment is billed at cost, up front.

No travel fee anywhere in the Louisville metro, and none to Lexington or Northern Kentucky either — we are along that corridor often enough that charging for the drive would mean charging for a trip we were making anyway. Southern Indiana visits include a trip charge or a project minimum, quoted up front.

Frequently asked questions

Do you charge for travel?

Visits within our primary service area include no separate travel fee. Extended-area visits add a trip charge or a project minimum, and trips beyond roughly 45 minutes each way are quoted separately.

Can you help remotely instead of coming out?

Yes. Many computer issues, setups, and questions are handled over a secure remote session. It's faster and usually less expensive than an in-home visit.

Do I need to supply my own equipment?

For installations like mesh Wi-Fi or TV mounts, customers typically supply the equipment and mounts, which we'll help you choose. We'll always tell you what's needed before we start.

How do you protect my data and privacy?

Data protection is at the core of what we do. We handle your information carefully, back up before major work, use secure remote tools, and can securely erase drives before disposal or resale. We never sell or share your data.

Do you give estimates before starting?

Always. Listed prices are starting estimates; we confirm the scope and price with you before any work begins, so there are no surprises.

How does scheduling work?

Send a service request with what you need and your preferred times. We'll follow up to confirm an appointment window. Larger installations may require a deposit to reserve the date.